New Life Management & Development, Inc.

DeWayne McMullin began his career in senior living in 1981 with John Knox Village in Lee's Summit, MO, when he was hired to restructure the organization, which at the time was experiencing severe financial difficulties. DeWayne then went on to work for one of the international accounting firms in their senior living consulting practice. He then specialized in financial restructuring for large multi service providers including United Methodist Homes of New Jersey, Presbyterian Homes and Services of New Jersey, and Southern California Presbyterian Homes. An active member of AAHSA and state associations for the past twenty years, DeWayne has served a key role in developing a national certification program for retirement housing professionals to uplift the skills of individuals within the retirement living industry, which is currently run by the University of North Texas within their Gerontology Department. DeWayne has been in demand as a speaker at financial, regional, and national seminars.

Experienced in the credit rating process, tax exempt bond structure and negotiation, development of an offshore captive liability insurance company to provide insurance coverage, risk management, technology, accounting and fiscal policies, and standards of management, DeWayne brings important expertise to New Life.

DeWayne is a Certified Public Accountant and a member of the American Institute of Certified Public Accountants, and the California Institute of Certified Public Accountants. DeWayne obtained two under graduate degrees in business from the University of Maine, an M.B.A. from Syracuse University, and an M.A. in Gerontology from the University of Southern California.

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With over 20 years experience in retirement housing and services, Mary is responsible for marketing and marketing consultation services at New Life. Mary's extensive industry experience includes direct responsibility for the successful marketing of several premier retirement communities as well as program management oversight of the national senior living accreditation association. Through her work with New Life, Mary is involved in all phases of the marketing process, including: market plan development, implementation and oversight; office selection and planning; collateral, direct mail and ad creation; sales and sales training; recruitment; project planning; survey and focus group design, and budget development. Mary speaks often at state and national conferences. Mary received her Bachelor of Arts degree from Drew University in Madison, NJ.

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Bob is responsible for coordination of development department resources, direct oversight of New Life's financial feasibility division and is the senior project director for a number of New Life's development projects. Bob's experiences include business management, project planning, real estate development, financial planning, tax-exempt and conventional financing solutions, financial feasibility and financial operations of senior housing, health care and real estate organizations. Prior to joining New Life, Bob was Director of Financial Services for a large not-for-profit continuing care retirement community and was Vice President of Finance and Treasurer of a for-profit senior housing development and consulting company. Previously Bob was a Manager in the health care and real estate group of a national "big four" accounting firm and a facility manager for a larger community based healthcare system. Bob serves several community-based not-for-profit organizations, is a member of the American Institute of Certified Public Accountants, the Pennsylvania Institute of Certified Public Accountants, and the Healthcare Financial Management Association. Bob obtained a BS in Accounting from Drexel University and is a Certified Public Accountant in Pennsylvania.

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As a founder of New Life, Ed has extensive experience in all aspects of project planning, development and operations. In addition to his responsibilities as CEO, Ed oversees the New Life development team and works directly with a number of development clients. His wide-ranging knowledge and expertise in the retirement housing field began as a department director at one of the oldest and most prestigious lifecare communities in the country. Ed subsequently served as Executive Director of several retirement communities and became the Regional Administrator responsible for the operation of seven large CCRC's with more than 2,000 residential units. Ed also served as VP of Development for the largest not-for-profit owner/operator of CCRC's in the country. Ed has participated in the planning and development of new retirement facilities in California, Florida, Maine, Massachusetts, Nevada, New Jersey, New Hampshire, New York, North Carolina, Ohio and Pennsylvania. As CEO of New Life, Ed has directed the planning and development of over 30 retirement communities, including several which are now being successfully marketed and constructed. Ed holds a Bachelor of Science in Marketing and a Masters in Business Administration in Management from St. Joseph's University in Philadelphia.

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John is a senior member of the New Life development team, having overseen the planning and development of numerous retirement communities around the country. His unique mixture of financial and operational management knowledge have ensured that projects creating new communities and expansions of existing communities have moved seamlessly from development to operations. Prior to joining New Life, John had over 20 years experience in the management of not-for-profit retirement communities, health care senior living and human service organizations. He is an experienced nursing home administrator and is certified as a Fellow in the Retirement Housing Professional program by the American Association of Homes and Services for the Aging. John serves as an evaluator for the Continuing Care Accreditation Commission. John received his Bachelor of Science Degree in Business Administration from LaSalle University, and his Masters Degree from Widener University.

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Frank is responsible for a variety of business development, planning and project development activities at New Life. He has expertise on a wide range of issues affecting not-for-profit retirement living organizations. Frank joined New Life after nine years as the Eastern Field Director for the American Association of Homes and Services for the Aging. Frank has been a frequent presenter at state and national conferences, speaking on public policy topics, senior housing issues, managed care, and social accountability. He is also an experienced facilitator, having administered numerous training sessions for boards of directors. Prior to joining AAHSA, Frank worked in the NY State Senate and served as director of government affairs for the New York Association of Homes and Services for the Aging. He has a Masters Degree in Public Administration from the Rockefeller College of the State University of New York at Albany, plus a Bachelor of Science Degree in Economics and Political Science from the State University of New York, College at Oneonta.

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Chip has over 30 years experience in the health care and retirement living field. He has been responsible for all aspects of development of continuing care retirement community projects, as well as the development and operation of acute and long term care facilities. As a principle in a major health care consulting firm, Chip provided financial feasibility, planning and consulting services to both acute care and long term care facilities, including continuing care retirement communities. His prior experience also includes active participation in project development and financing, including initial and refinancing tax-exempt bond issues. Chip is a Certified Public Accountant with a license in Pennsylvania and is a member of the American and Pennsylvania Institutes of Certified Public Accountants. He received a Bachelor of Science degree and a Masters degree in Business Administration from Drexel University in Pennsylvania.

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Skip is responsible for overseeing all New Life development projects as they move through planning into construction. He is an experienced development professional with extensive knowledge of the design and construction process. For over 12 years, Skip worked in the construction industry, overseeing multiple non-profit development projects. Since being with New Life, Skip has participated in design and construction oversight of over $190,000,000 of construction. Skip is a registered architect and holds a Bachelor of Arts degree in Architecture from the University of North Carolina and a Bachelor of Science degree in Construction Management from Drexel University in Pennsylvania.

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With a nearly 30 year record of excellence in service to elders, creative programming, staff development and community involvement, Mel is adept at leading professionals through the planning, financing, marketing, design and construction process, developing and maintaining schedule requirements, and identifying and securing all required project approvals and permits. Mel was the Vice President of Operations for Northern California Presbyterian Homes & Services, responsible for day-to-day operations for its three CCRC's, three affordable communities, and manufactured home park. He was also Executive Director for both The Redwoods in Mill Valley, California, and Bethany Center in San Francisco. A graduate of Yale University with a license in California's Nursing Homes Administrators Program, Mel has served on the Board of Directors of the American Association of Homes and Services for the Aging (AAHSA) and as Chair of AAHSA's Commission on Ethics. In addition, Mel has served as Chair of the California Association of Homes and Services for the Aging (CAHSA), now known as Aging Services of California, and has chaired several CAHSA committees. In 2006, Mel was given CAHSA's prestigious Award of Honor. He previously received CAHSA's Meritorious Service Award. A well-known contributor to industry publications, Mel is a popular featured speaker at various industry events.

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Jeremy uses his keen ability to interface with all levels of sponsoring, governing and regulatory organizations to coordinate and lead the planning and implementation process for successful project development, making him invaluable to New Life clients. He coordinates and leads project professionals through the planning, financing, marketing, design and construction process, develops and maintains schedule requirements, and identifies and secures all required project approvals and permits. For 13 years, Jeremy served as the Executive Director and CEO for Waveny Care Center Network, in New Canaan, CT, and was responsible for overall management of an integrated geriatric healthcare network. Prior to joining Waveny, Jeremy held a number of senior healthcare management positions in New York State. He received an MS-Health Services Administration from Sage Graduate School and BA in Economics from Hartwick College. He has a Nursing Home Administrator license in New York and Connecticut, is a former adjunct faculty member at Sacred Heart University, served on the Board of Directors of the Connecticut Association of Not-For-Profit Providers for the Aging, and was a member of the House of Delegates for the American Association of Homes and Services for the Aging in Washington, DC.

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Susan has been with New Life since 1995, during which time she has done research for Market Feasibility Studies, accounting, and has created formats for various inter-departmental reporting. As the on-site IT person, Susan maintains and troubleshoots corporate and marketing office computer and software problems. She tabulates resident and employee survey results for our Management team. As a member of the Development team, Susan helps prepare state required documentation for the licensing and financing of our projects. Susan is also responsible for managing the corporate office ensuring all equipment and office operations run smoothly. Susan holds a Bachelor of Science degree from Temple University in Philadelphia, Pennsylvania.

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Bill is heavily involved with client proposals, corporate communications, public relations, and other activities related to the marketing success of New Life. Bill creates and directs New Life's corporate development print and electronic communications, including brochures, videos, advertising, website, newsletters and other external communications. Bill also assists the marketing team with the writing, editing and design of advertising, brochures and other collateral pieces for New Life clients. With more than 17 years of marketing, advertising, and sales support experience, Bill is a strong marketing strategist and planner with exceptional writing skills. He earned a degree in communications at Glassboro State College and a Certified Advertising Specialist designation in the promotional products industry.

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A recognized leader in the retirement housing field, Josie is responsible for a wide range of marketing and consultation services at New Life. She is involved in project planning with regard to market feasibility, market preference and design issues for development clients. In addition, Josie specializes in expansions of existing communities and turnaround work for troubled projects. Josie has been involved in the sales and marketing of numerous assisted living and independent living communities throughout the United States. She has been a frequent presenter at conferences at the state and national level. Josie has experience in setting up new marketing offices, developing media and public relations programs, sales operations management, moderating focus groups, and training sales personnel.   She has advised senior adults about retirement communities, and has had numerous articles published. She has served as Executive Director of the Pennsylvania Assisted Living Association. She received her Bachelor of Science Degree from Beaver College in Pennsylvania.

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As Vice President of Marketing, Maureen oversees marketing efforts for a number of clients on the East Coast. Maureen's extensive industry experience includes direct responsibility for the successful marketing of several premier retirement communities. As Marketing Director for a new lifecare community that recently opened on Long Island, NY, Maureen was responsible for all phases of the marketing process, including: market plan implementation and oversight; sales and sales training; recruitment; project planning; survey and focus group design, and budget development. Maureen currently oversees marketing responsibilities for a large number of New Life's not-for-profit clients. Her responsibilities include market planning, development, oversight, recruitment and sales training, project planning, survey and focus group design, and budget development. She has more than 20 years of experience in sales, marketing, management and development, and is a licensed real estate broker. She previously sat on the Retirement Housing Subcommittee and Task Force of the New York Association of Homes and Services for the Aging and other senior organizations. She has also served on the Board of Directors of numerous service organizations, including Rotary, and is an active member of various Chambers of Commerce.

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As Director of Marketing Services, Nancy is involved in collateral, direct mail and ad creation, marketing audits, marketing plan and budget development, as well as marketing presentations and sales training sessions. With over 25 years experience in the field of aging, Nancy's wealth of experience includes the creation and promotion of a unique hospital-based geriatric care management program, extensive senior focus group work, successful grant writing, the development of age-sensitive training programs and consulting in the senior housing industry. She is a frequent speaker at state and national conferences addressing topics related to successful aging. Nancy has also written a monthly column, "Aging Well" for the Courier Post Newspaper with a circulation throughout southern New Jersey and Philadelphia. For the past six years Nancy has served as a Board Member for the Delaware Valley Chapter of the Alzheimer's Association. She is a master's prepared Gerontologist from the University of South Florida, Tampa, and is a certified Geriatric Care Manager.

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Diana is an experienced, versatile marketing practitioner who has been responsible for the marketing efforts of nearly a dozen retirement communities in the northeast in a sales, marketing director, and consultant capacity. Diana has proven her creative talents with mailings, brochures, special events and employee relations. Before working with the retirement industry, Diana worked with Pro-Med Service where she established secretarial support procedures and telemarketing service training and oversight.   She also established a sales and customer service office for Trident Computer Resources, Inc. an international computer maintenance business. Diana is a graduate of the Stuart School of Business, has attended Brookdale College for nursing and holds a certificate in gerontology from the Rutgers University School of Social Work. Diana is certified as an Assisted Living Administrator in New Jersey.

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James is heavily involved in sales training, marketing presentations, direct mail and ad evaluation, collateral review, marketing audits, marketing planning and budget development. With more than 10 years of marketing experience, James has spent his entire career in the marketing of senior living communities, including participation in a three-year college marketing internship while attending Widener University in Pennsylvania, where he earned a degree in Business Management. He also has experience working full time in several retirement communities across the country, initially as a Retirement Counselor and later as a Marketing Director. A proven project manager, James' professional responsibilities at New Life include working as an interim Marketing Director and providing marketing turnaround services for retirement communities struggling to meet occupancy targets. James has a solid track record in effective sales and management capabilities. He has a dynamic personality and inspires results through his tireless efforts and positive attitude.

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Sara is responsible for market research including market feasibility studies and survey and focus group analysis as well as collateral, direct mail and ad creation, marketing audits, marketing plans and budget development. She has presented educational sessions at industry events. Sara graduated with honors from Rowan University with a Bachelors of Science in Business Administration with a Specialization in Marketing. Her background includes survey research as well as database maintenance and mailing list research and procurement. Sara initiated the student internship program at New Life that allows local college students to learn more about the marketing field, as well as the industry. She also contributes to marketing education on both the high school and college level.

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Julianne is Director of Marketing Services in New Life's West Coast office. Reporting to Mary McMullin, principal, Julianne is responsible for coordinating ad creation, collateral and direct mail; conducting marketing research, including market feasibilities studies and survey and focus group analysis; and assisting with office selection and planning, recruitment and budget development. Julianne has an extensive background in fundraising, sales and marketing, including ten years as development director in the senior housing and healthcare industries. She graduated with honors from California State University, Northridge, with a Bachelors of Arts degree in anthropology.

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Christina is a skilled marketing coordinator and support specialist responsible for direct assistance with the creation of direct mail and collateral pieces and overseeing advertising. Christina coordinates groundbreaking events, manages focus group details, assists with preparation of marketing plans and budgets, edits marketing materials, manages mailing lists, as well as print and electronic communications. Christina has direct client contact and often coordinates entire community events and communications. A graduate of Rutgers University School of Business, Christina has a B.S. in Marketing.

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Jason assists in the coordination and follow through of marketing campaigns and budgets for several communities. From direct mail to online advertising, Jason aids the marketing process by having constant contact with clients and media sources. Jason writes press releases and articles for newsletters, edits marketing materials, provides research for market feasibility studies, facilitates the opening and moving of marketing offices, and offers help with focus group coordination. A graduate of Saint Joseph's University, Jason has a B.S. in Management.

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Stacey has been a member of New Life since October 2000. Currently a member of New Life's marketing team, Stacey's main duties include marketing research and competition analysis. She also has experience coordinating direct mail efforts, collateral and ad creation. Stacey has helped set up off-site marketing offices for numerous clients. She attended Rutgers University in Camden, NJ with a focus in sociology.

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Bob is responsible for coordination of development department resources, direct oversight of New Life's financial feasibility division and is the senior project director for a number of New Life's development projects. Bob's experiences include business management, project planning, real estate development, financial planning, tax-exempt and conventional financing solutions, financial feasibility and financial operations of senior housing, health care and real estate organizations. Prior to joining New Life, Bob was Director of Financial Services for a large not-for-profit continuing care retirement community and was Vice President of Finance and Treasurer of a for-profit senior housing development and consulting company. Previously Bob was a Manager in the health care and real estate group of a national "big four" accounting firm and a facility manager for a larger community based healthcare system. Bob serves several community-based not-for-profit organizations, is a member of the American Institute of Certified Public Accountants, the Pennsylvania Institute of Certified Public Accountants, and the Healthcare Financial Management Association. Bob obtained a BS in Accounting from Drexel University and is a Certified Public Accountant in Pennsylvania.

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Lyn's multi-faceted background adds a depth of experience to New Life's management team. As a sales manager in the communications industry, Lyn developed and implemented a strategic sales plan and established a nation-wide distribution network. As the business manager for a Los Angeles law firm, Lyn implemented computer systems, directed operations and managed accounting functions. For thirteen years, Lyn owned and controlled the operations of a multi-state mechanical contracting firm. She joined New Life in 2001 to support and direct client organizations in the areas of accounting control, financial reporting and financial projections. Lyn earned a Bachelor of Individualized Studies degree from New Mexico State University with a combined concentration in Business and Psychology.

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As Director of Finance and Human Resources, Susan manages the day-to-day financial responsibilities for New Life, in addition to human resources policies and procedures. Susan's experience extends out into the field coordinating payroll and benefits for employees who are at off-site locations marketing New Life development projects across the country. Along with New Life's CFO, Susan supports the management and monitoring of the organization's fringe benefits programs. Before joining the New Life team, Susan worked as an accountant for a major CPA firm in Philadelphia and as comptroller at a law firm in Philadelphia.

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Karen has more than twelve years experience in CCRC operations. She joined New Life in August 2000 as the Executive Director of Jefferson's Ferry Lifecare Retirement Community - the first on Long Island. Her previous experience includes eleven years of increasingly demanding and responsible positions in hospital administration. Karen has a Bachelor's Degree in Accounting from the University of Oregon and a Master's Degree in Health Care Administration from Baylor University. She was certified a Retirement Housing Professional by the American Association of Homes and Services for the Aging in 1996; is an active member of the Retirement Housing Subcommittee of the New York Association of Homes and Services for the Aging; a past member of the Marketing and Public Relations Committee of the New York Association of Homes and Services for the Aging; a past surveyor with the Continuing Care Accreditation Commission; a former diplomat of the American College of Healthcare Executives; a member of the Stony Brook Rotary Board of Directors; and a member of the Herstory Writer's Workshop Board of Directors.

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Bonnie has provided managerial leadership to RiverMead, a lifecare continuing care community developed by New Life, in Peterborough, NH, as Executive Director since early 1998. She serves on the board of directors of the Northern New England Association of Homes and Services for the Aging, an AAHSA affiliate. Bonnie is an active participant in organizations in Peterborough, including the Chamber of Commerce and the Rotary Club. Earlier in her career, Bonnie lived in the Chicago area, and held various leadership positions in the health care field for more than 15 years. After moving to New Hampshire in 1995, Bonnie was executive director of a home health agency and hospice prior to assuming her current position at RiverMead. She holds a master's degree in management from Webster University, and a bachelors of arts degree from Washington University, both located in St. Louis, MO. She was an adjunct lecturer at Kendall College in Evanston, IL, and at Oakton Community college in Des Plaines, IL, teaching courses in various areas of hospitality management.

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As the Executive Director for Fox Run at Orchard Park, Mike is responsible for providing managerial leadership to this continuing care community developed by New Life, in Orchard Park, New York. Mike served as the Executive Director for The Greenfield Court and Manor in Lancaster, New York, and was responsible for fair market rate housing and Enriched Housing programs, as well as overall operations for this successful startup retirement community. Before serving The Greenfield Court and Manor, Mike was the administrator of the Bristol Home - Buffalo, Brothers of Mercy/Sacred Heart Home - Clarence and Associate Director of Canterbury Woods - Williamsville. Mike has earned the status of Certified Assisted Living Administrator from the American College of Health Care Administrators. He is also past President of the WNY Association of Homes and Services, the Network in Aging and has served on a number of state and national committees addressing the supportive housing needs of an aging population. Mike is a native to Western New York having graduated from Niagara University. He has worked in the long-term care industry since 1975.

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A 10 year veteran of New Life, Ursula is responsible for maintaining schedules, travel arrangements and phone support. Ursula also makes arrangements for New Life staff to attend industry events, client meetings, corporate presentations, as well as trade show coordination, sponsorships and more. She supports every department at New Life, and is often the first voice you hear when calling the corporate headquarters.

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As Vice President of Planning and Finance, Frank is an integral part of the New Life finance team with responsibility for financial modeling and analysis. Frank works very closely with multiple clients and attends many industry conferences. Prior to joining New Life, Frank was a manager in the senior care services practice of a "Big 4" accounting firm. Frank's previous experience includes serving as controller for a continuing care retirement community and several acute care hospitals.  He is licensed by the Commonwealth of Pennsylvania as a Certified Public Accountant, is a member of the American Institute of Certified Public Accountants and the Pennsylvania Institute of Certified Public Accountants.  Frank has a Bachelor of Science degree in Accounting from the University of Scranton and a Masters of Business Administration, finance major from Fairleigh Dickinson University.

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Chuck is responsibile for financial feasibility modeling and analysis, as well as overseeing construction, accounting and residential financial qualifications. He also works closely with state regulatory agencies. Chuck has extensive experience in financial analysis, including three years in audit at a "Big 5" accounting firm. Subsequently, he joined Schlumberger Limited, where he was responsible for the accounting and reporting of three divisions of the company. Chuck's experience includes forecasting revenues and expenses for new sales products and the preparation of financial forecasts for new business units. Most recently, he was employed at Bristol-Myers Squibb as the principal financial analyst overseeing the financial analysis of a corporate restructuring. Chuck received a Bachelor of Science degree from LaSalle University

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Michele is responsible for financial modeling and analysis. Michele ensures marketing and financial feasibility for each individual project. Prior to joining New Life, Michele was a manager in the national senior living services practice of a large accounting firm. Michele's previous experience includes preparing financial feasibility study analysis in the senior care industry and preparing 10-year financial forecast for a large insurance plan. She is licensed by the Commonwealth of Pennsylvania as a Certified Public Accountant and has a Bachelor of Science degree in Accounting and a Masters of Science degree in Health Care Administration from King's College.

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Sarah is responsible for the accounting and financial reporting of various development projects. With an extensive background in both not-for-profit and for-profit organizations, Sarah is experienced in doing a variety of work including fundraising, special events, program development, client services, office management, human resources and business process reengineering. Her diverse qualifications allow her to be a proficient liaison between the financial and marketing staff. Sarah attended the University of Tulsa in Oklahoma studying exercise physiology.

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